Amazon
stands out as the world’s leading retail-selling platform. With each
passing day, it gets more than a one million new visitors on its site.
You do not find these numbers on many markets. The best part is that the
visitors come from all over the world. The following tips will help you
get the best out of your Amazon selling efforts.
Register as a professional seller
It is profitable to register as a professional seller than as an individual.
As a professional, you will only be charged $39.95 a month, and a 15% selling commission. An individual seller on the other hand is charged the 15% in addition to 99¢ for every sale.
A professional seller is allowed to sell in restricted categories.
A professional has the benefit of creating listings for products categories that are not available on Amazon at the moment.
As a professional, you will only be charged $39.95 a month, and a 15% selling commission. An individual seller on the other hand is charged the 15% in addition to 99¢ for every sale.
A professional seller is allowed to sell in restricted categories.
A professional has the benefit of creating listings for products categories that are not available on Amazon at the moment.
Follow the rules
Learn
the rules and ensure you follow them to the latter. Log into seller
central, go to help then search Amazon policy. Reading the policy before
trying anything new will help you stay within the Amazons green zone.
Make use of FBA (Fulfilment by Amazon)
This
program enables Amazon to take care of customer service, refunds,
communications, and returns. You will not have to worry about shipment.
This fastens the whole process that helps you make more deliveries.
Accurate product descriptions
Inaccurate
description of products will only result in returns and negative
feedback. This will paint a bad picture of your products and business
that would lead to loses.
Utilize the Amazon Key words tool
This
could make all the difference between fast selling and slow selling
products Keyword optimization ensures that your products show up
whenever users search Amazon. Learn how the tool works and ensure you
update your keywords from time to time.
Ask for feedback
Majority
of clients will not give it to you unless you ask. The feedback is
important as it helps you make relevant changes to your products to suit
what customers want.
Manage your inventory proactively
You have
to ensure that you have enough stock to push you through high and low
seasons. Running out of inventory leads to a drop in rank of the
product. The time it takes to drop is faster than what it would take you
to get back to where you were.
Use optimized images
Large
images enable customers to zoom the pictures and have a better view.
Amazon also has rules and guidelines regarding pictures. Get a
professional editor to enhance and retouch your photos with these rules
in mind.
Respond to customers’ communications in time
Amazon
requires merchants to respond to questions from customers within 24
hours. Try to make it sooner than that. Every time you fail to respond
in time, it is a demerit to your account.
Win the buy box
A buy box is what pops up when a customer searches for a product on
Amazon. This gives you and advantage over other sellers and it increases
your sales.
CONVERSATION